![]() ![]() Today, the autotune sound is all over the place in modern rap. At a super short retune speed, the pitch correction becomes unnatural sounding, but it’s a desired effect which has inspired a whole style of vocal production and become a hallmark of modern genres like trap.Īfter Cher in the late 2000s, T-Pain popularized the effect even further, with other prominent artists like Lil Wayne and Kanye West catching on. ![]() The 1998 song “Believe” by Cher gets the credit for showcasing the “0 retune speed” robotic effect. For beginning users, we’ll take a look at some popular options for a free autotune plugin.įrom its very introduction, engineers and producers started experimenting with the technology. Autotune is a colloquial term now, frequently understood by artists as a catch-all for heavily processed modern vocals. The purpose was to correct off-key pitches in real-time for perfectly tuned vocals or instruments. Antares Audio Technologies introduced their proprietary Auto-Tune software in 1997.
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